'' THE MESSAGE: FROM OUR LIPS
Between us girls….you know you’ve got a sexy voice…use it! Let’s talk about the kind of relationships we want to
have, and how to keep it safe, seductive and satisfying. And don’t forget, every cent from the sale of M·A·C VIVA
GLAM Lipstick and Lipglass goes toward helping women, men and kids everywhere affected by HIV and AIDS. VIVA
GLAM is the main source of funding for The M·A·C AIDS Fund. Our spokes models, makeup artists and entire M·A·C
family are fiercely committed to the cause.
THE GIRLS: PUMPING UP THE GLAM, PASSION AND POWER OF GIVING WITH FROM OUR LIPS
They love lipstick. They love fashion. And they want girls all over the world to have fun, safely, and with eyes
wide open to the facts and fictions about women and HIV/AIDS. Meet the new girls of VIVA GLAM, Lady Gaga
and Cyndi Lauper. Sizzling, sensuous, self-created, and world-adored superstars. Channeling their extrahigh-
voltage diva energy for VIVA GLAM and igniting From Our Lips…. M·A·C AIDS Fund’s new initiative
that’s creating awareness about the unique and rarely discussed challenges that women face in their fight
against HIV/AIDS. Lady Gaga and Cyndi Lauper are visible and vocal, using their star power to awaken girl
power! These ladies work to inspire everyone to make a difference by purchasing the VIVA GLAM Lipstick that
bears their signature; a lipstick that has the power to change the world. With the dynamic energy of our two
new spokespeople,
The M·A·C AIDS Fund is giving a voice and support to women – of All Ages, All Races, All Sexes and from all
walks of life.'' ...

I am planning on supporting the Viva Glam campaign by buying VIVA GLAM CYNDI LIGHT CORAL RED lipstick. How about you?
Images by MAC cosmetics.